While 3 spots were featured in the Super Bowl XLIV, only one prompted a lawsuit from Lindsey Lohan. All of it helped E*Trade receive millions of impressions and gain a lot of notoriety.
THIS IS BABY MAIL.
TYPE WHAT YOU
WANT HIM TO SAY.
AND HE SAYS IT.
Obviously this no longer works. But it was cool at the time.
LG
This campaign won LG's appliance business and won us the opportunity to work with one of the funniest women on Earth. Leslie Mann, thank you.
x-bite
X Bite is a patented anti-itch innovation
that uses a dual action process to cure your worst bug bites fast.
DON'T ITCH IT, 'X' IT
After years of development, patent lawyers, meetings, phone calls, and incredibly long group chats we're finally ready to launch our own product X-Bite and share our invention with the world. An invention that is fully patented by the USPTO office BTW. Check out the video below or the Indiegogo link above.
X-BITE
X Bite is a patented anti-itch innovation that uses a dual action process to cure your worst bug bites fast. First, an "X" tip applicator is pressed into the bite, a scientifically proven method that displaces the potency of the insect's saliva. Simultaneously, a powerful antihistamine ointment is applied through the "X" directly onto the bite. This winning combination is the only one of its kind ever.
WHY WE'RE DIFFERENT - DESIGN. APPROACH. SOCIAL CONSCIENCE
We wanted to make a product that would work for people who love being outside, from experienced campers to first time fishers. We've designed X Bite to be small, portable and sturdy so you can take it with you no matter where the summer takes you. Plus, with a modern sleek design, no matter what you're doing people will assume you know what you're doing. Even if you don't.
But that's not all we wanted to accomplish. In addition to helping you enjoy your time outdoors, we want to do our part to fight mosquito borne illness. Did you know that nearly half of the world's population is at risk for Malaria exposure? Each year, hundreds of millions of people contract the disease. With each purchase of X Bite, we intend to contribute a portion to help fight this curable disease.
VICKS
Imagine if Moms and Dads took sick days from being Moms and Dads? We like to think this campaign saved millions of children's lives.
Some headline driven print work, click to enlarge.
captain morgan
These spots and web contest content came out under the campaign slogan "Got a Little Captain in You." 16 year-old boys have never been more excited to drink rum.
Shot for a test market for new product Captain&Cola in a Can.
oxfam
Our government wouldn't stop wasting food aid. So we talked about the elephant in the room and made an ass out of them anthropomorphically. The mess helped clean up their act.
Print from the campaign, click to enlarge.
PEPTO-BISMOL
Ever found yourself eating a cheeseburger while lost in the woods? If your like us, and millions of other Americans, the answer is a resounding yes. Enter a squirrel and his nut-sized Pepto To-Go tabs to save our bellies from our own destruction.
This first video was UGC in which our fans on social media told us where they wanted to see the squirrel next. The very next day we had over 1000 submissions. We chose our second favorite because our number one featured a squirrel in an exploding car filled with wolves. Also, everything was made with stills.
Peptocopter!
This was a digital campaign after the squirrel for Pepto-Bismol To-Go in which a tiny Peptocopter drops relief no matter where you are.
febreze
Febreze's Breathe Happy campaign conducted a series of experiments to prove that their odor-killing technology can fool any nose. Adding to the lexicon of olefactory literature that noses, in fact, can't see.
These were done in Zbrush, Cinema 4D and Photoshop. Is it a couch with the smelly cigarettes piled up in front of it, or a nose? The line reads: "When odors linger, Breathe Happy."
Tri-honda
This regional Tristate area campaign was created to showcase Honda's wide range of features. What better way to show such a range then by exploiting the Tristate's seemingly endless plethora of personalities?
This was an extra series of VO driven car feature ads.
bmw
Radio for the BMW 3 Series. It's Connected Drive feature will read your texts aloud so you can stay focused on the road, no matter what they might say.
3 Series print and banner ads (click to enlarge)
sick 1-offs
Some one-off spots for good measure.
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